Fort Lauderdale, FL — September 29, 2016
GoDataFeed, a leading provider of ecommerce product marketing solutions, today announced the appointment of its new Chief Executive Officer, Kieron Zabow, and Director of Operations, Patricia Badillo. The company’s founder and former CEO, Ro Grosman, will be staying on in a strategic role as Executive Chairman. This shift in management comes after the release of GoDataFeed’s new software platform, which was launched earlier this year.
“After nearly a decade of leading GoDataFeed, I am very excited to hand the reigns over to Kieron, who brings a wealth of ecommerce industry experience, and look forward to actively supporting him in expanding our retail marketing solutions,” said Grosman. “Kieron’s competent leadership, sharp business acumen and commitment to our customers’ success makes him the obvious choice to drive the company forward.”
Zabow, the company’s co-founder, has served as COO since 2014 and was officially promoted to CEO earlier this month. Since 2007, Kieron’s foresight as Director of Business Development and Sales, has taken GoDataFeed from a lean startup to a global solution that serves thousands of retailers, agencies and brands, including a growing number of the world’s top 1000 Internet retailers.
Patricia Badillo, whose background spans more than a decade in ecommerce, has served as GoDataFeed’s Director of Account Management since the start of 2014, and was promoted to Director of Operations in tandem with Kieron’s move to CEO.
“Since starting with us in 2011, Patti has constantly risen to the challenge to lead the Account Management team and I’m confident she will be instrumental in managing all of GoDataFeed’s departments as our new Director of Operations,” said Zabow. “With Patti’s in-depth understanding of ecommerce, I am certain she will help GoDataFeed grow to its fullest potential.”
Named a Leading Solution Provider to America’s Top 1000 e-retailers by Internet Retailer, GoDataFeed released its comprehensive new platform to improve all facets of product data syndication. The software empowers retailers to build better product feeds, maximize attributes, edit product data, optimize product listings and automate performance-driven decisions.
GoDataFeed’s latest version, which was designed to help retailers of all sizes grow their ecommerce presence, will make the process of syndicating product listings easier, faster and more intuitive. Timed to help retailers boost their product marketing and grow their share of ecommerce sales, GoDataFeed offers industry-leading channel integrations to give retailers the option to publish products on over 200 channel options, including Amazon, Google Shopping, eBay, Facebook and Walmart.
About GoDataFeed
GoDataFeed is a subscription-based SaaS solution for ecommerce to help online retailers turn raw product data into properly formatted and optimized product listings for a variety of channels including marketplaces, shopping engines, social media platforms, affiliate networks and mobile shopping apps.
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