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Why Serta Simmons is merging with Tuft & Needle

Serta Simmons Bedding LLC  and Tuft & Needle announced this week that they are merging. In doing so, they are combining a struggling, yet massive, mattress manufacturer with an upstart digitally native, vertically integrated brand that grew its e-commerce sales an Internet Retailer-estimated 60% last year. Terms of the deal were not disclosed.  The transaction is expected […]

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