Q&A: Inside MSC Industrial Supply with e‑commerce director Mike Roth
Bill Briggs
Selling online for nearly two decades, MSC Industrial Supply Co. has long been a leading player in B2B e-commerce. The distributor of business and industrial products, ranging from metal-cutting tools to electronics equipment and janitorial supplies, has learned how to effectively engage customers with personalized content on its e-commerce site, MSCDirect.com. As a testament to […]