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IMPACT Ecommerce brief: Curb appeal—the rise of curbside and omnichannel and why it is here to stay

Lauren Freedman, Digital Commerce 360’s industry expert on all things omnichannel, has covered ecommerce for two decades. And since COVID-19, she has led the charge here at Digital Commerce 360 in conducting real-world experiments using curbside and other omnichannel services at retailers. She also heads up all of our retailer and consumer surveys—many of which […]

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